{"id":780059,"date":"2025-12-15T08:56:43","date_gmt":"2025-12-15T13:56:43","guid":{"rendered":"http:\/\/animalrightswatch.us\/?p=780059"},"modified":"2025-12-15T09:25:22","modified_gmt":"2025-12-15T14:25:22","slug":"what-it-takes-to-rid-fashion-of-animal-fur-and-leather-feathers","status":"publish","type":"post","link":"http:\/\/animalrightswatch.us\/?p=780059","title":{"rendered":"HOW TO WIN: What it takes to rid fashion of animal fur \u2013\u2013 and leather & feathers"},"content":{"rendered":"
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“With fur ousted from magazines and runways, the fashion industry has admitted that suffering isn\u2019t style \u2014 so why are animals\u2019 stolen skins still part of the picture. Cows form lifelong friendships and grieve when they lose loved ones. \u00a0Sheep are highly social and build deep bonds within their flocks. \u00a0Alligators are devoted mothers who vigilantly protect their eggs. These individuals don\u2019t want to suffer on filthy farms or be violently killed for coats, \u00a0bags, \u00a0or shoes \u2014 they simply want to live. Will a ‘Shame of Leather’ campaign succeed as the ‘Shame of Fur’? A similar lesson applies:\u00a0 people need not see cruelty to reject a cruel product.\u00a0 What they most need to see is others like themselves turning away from it.<\/em><\/strong><\/p>\n<\/blockquote>\n

ANIMALS 24-7:<\/strong> \u201cWhat would it take to rid fashion of animal fur?\u201d mused longtime sustainable fashion consultant Lucianne Tonti for the fashion magazine Vogue on December 11, 2025.<\/em><\/p>\n

\u201cIn the space of a couple of weeks in early December 2025,\u201d Tonti recounted, \u201canimal rights activists celebrated three big announcements”.<\/em><\/p>\n

\u201cThe first was when Poland \u2014 the world\u2019s second largest producer of animal fur behind China \u2014 passed a law that proposes to end fur farming by 2033.<\/em><\/p>\n

\u201cThen, the Council of Fashion Designers of America announced animal fur will be prohibited at New York Fashion Week from September 2026.\u201d<\/em><\/p>\n

Finally, Tonti wrote, \u201cHearst Magazines, publisher of Elle, Seventeen, Cosmopolitan, Harper\u2019s Bazaar and Esquire among others, announced a ban on fur in its editorial and advertising content. Vogue Business publisher Cond\u00e9 Nast made a similar move in October.\u201d<\/em><\/p>\n

Business of Fashion writer Jessica Kwon two days earlier reported that Hearst Magazines \u201chas added a new regulation to the sustainability section of its \u2018About Us\u2019 web page:<\/em><\/p>\n

\u201cAcross our portfolio of wholly owned global brands, Hearst Magazines prohibits the promotion of animal fur in editorial content and advertising. (Our guidelines recognize defined exceptions and apply to all new business and future content).\u201d<\/em><\/p>\n

Noted Kwon, \u201cHearst Magazines\u2019 ban follows a five-day protest campaign against the media company by grassroots organization the Coalition to Abolish the Fur Trade, which included a December 5, 2025 demonstration in the lobby of global headquarters Hearst Tower in New York City. The Coalition Against the Fur Trade said it would next be campaigning against the U.S. luxury brand Rick Owens.\u201d<\/em><\/p>\n

\u201cWhat would it take to rid fashion of animal fur?\u201d asked ANIMALS 24-7 editor Merritt Clifton on assignment for the long defunct Animals\u2019 Agenda magazine in November 1986.<\/em><\/p>\n

The assignment came just a few days after the annual \u201cFur Free Friday\u201d demonstrations in New York City and elsewhere had mostly spotlighted the failure of a decade of protests to accomplish anything at all against the enormously cruel fur industry.<\/em><\/p>\n

Emphasizing the cruelty of fur trapping and fur farming in often shockingly graphic literature, distributed with ever-increasing fervor, animal advocates had nonetheless seen steep annual increases in U.S. retail fur sales.<\/em><\/p>\n

The fur trade looked unstoppable. But business information obtained by Clifton from inside the fur industry itself told a different story. The fur trade was not worried about anti-fur literature targeting cruelty, but was desperately afraid of literature targeting image…<\/em><\/p>\n

With fur ousted from magazines and runways, the fashion industry has admitted that suffering isn\u2019t style \u2014 so why are animals\u2019 stolen skins still part of the picture. Cows form lifelong friendships and grieve when they lose loved ones. \u00a0<\/em><\/p>\n

Sheep are highly social and build deep bonds within their flocks. Alligators are devoted mothers who vigilantly protect their eggs. These individuals don\u2019t want to suffer on filthy farms or be violently killed for coats, \u00a0bags, \u00a0or shoes \u2014 they simply want to live. <\/em><\/p>\n

Will a ‘Shame of Leather’ campaign succeed as the ‘Shame of Fur’? A similar lesson applies: people need not see cruelty to reject a cruel product.\u00a0 What they most need to see is others like themselves turning away from it. MERRITT CLIFTON<\/strong><\/a><\/em><\/p>\n

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