R.I.P. ‘Mad Cowboy’: Howard Lyman, former cattle rancher-turned-vegan activist is dead
R.I.P. ‘Mad Cowboy’: Howard Lyman, former cattle rancher-turned-vegan activist is dead
For 20 years Howard Lyman raised both dairy and beef cattle, pigs, and chickens. Diagnosed with a spinal tumor in 1979, and facing the possibility of paralysis, Lyman turned to organic farming. By that time, Lyman had begun to investigate ‘mad cow disease,’ and again was suffering health issues. Lyman credited turning vegetarian, and later vegan, with his recovery. In 1998, Lyman wrote the foreword to Erik Marcus’s book ‘Vegan: The New Ethics of Eating’ and published his first book, ‘Mad Cowboy: Plain Truth from the Cattle Rancher Who Won’t Eat Meat’. According to PETA, ‘Howard Lyman set an example for […]
Invisible Activists: Marketing for a movement that can’t promise anything in return
Invisible Activists: Marketing for a movement that can’t promise anything in return
When it comes to marketing ourselves, animal activism is in a challenging position compared to other social movements. Other movements directly help the people involved (women’s rights benefit women). With our animal activist campaigns, it seems we get nothing that improves personal lives. True, there are benefits like environmental impact and pandemic preparedness, but they lack the bite of personal motivation. Instead, we could be positioning ourselves as a small band of renegades taking on corrupt corporate giants. ‘Project Slingshot’ is already exploring this narrative angle to some success. Their campaigns spotlight the agricultural industry’s lies. Rather than making people feel […]
‘Cleansed’: New documentary explores the question: ‘If we clean ourselves, can we clean the world?’
‘Cleansed’: New documentary explores the question: ‘If we clean ourselves, can we clean the world?’
From producer/director Kip Ansersen, co-creator of the Netflix hits ‘Cowspiracy’, ‘What The Health’, ‘Seaspiracy’, and ‘Christspiracy’, comes the new investigative documentary ‘Cleansed’. What began as an investigation into what’s getting inside us became an exploration of our bodies, our habits, our choices, and our connection to the world around us. CLEANSED FILM: From producer/director Kip Ansersen, co-creator of the Netflix hits ‘Cowspiracy’, ‘What The Health’, ‘Seaspiracy’, and ‘Christspiracy’, comes the new investigative documentary ‘Cleansed’. The film is about what’s getting inside us, whether we can get it out, and what happens when we do? What began as an investigation into what’s […]
